Category China

China SEM

Search Engine Marketing in China

Below I have collated a selection of the most up to date slideshare presentation on search engine marketing (SEM) in China. China has a radically different search engine landscape with Google Yahoo and Bing combines accounting for less than 3% of the market. Baidu is the dominant player and has its own algorithms and guidelines […]

China Video Games Market

Chinese Online Video Games Market 2013

Following on from my last update on the Chinese Video Games Market below is a recent report from China Internet Watch on the games market in 2013. It includes some interesting data on internet video usage as well as updated revenue numbers.   CIW: China Online Video Market Report for 2013

The Chinese Games Market

I have just completed my in depth analysis on the Chinese Video Games Market and at the base of this article you will find the presentation on slideshare. It covers the current market and forecast, key demographics, cultural considerations and video games marketing needs for the country. The Chinese video games market in 2012 was […]